Australians, are you on the fence about becoming parents? Do you secretly fear the commitment and dedication required to bring a child into this world responsibly and with unconditional love?
Well, your local Ikea may have come up with the incentive to propel you into the world of parenthood.
A tongue-in-cheek coupon that appeared in this week’s Down Under rag trade is offering a free crib to any babies born exactly nine months from today, Valentine's Day.
That means parents who bring in a birth certificate stating that their new addition was born on November 14, 2013 can bring home a free box filled with crib parts named after a Scandinavian revolutionary hero that are almost impossible to figure out how to assemble.
“To celebrate Valentine’s Day, IKEA is offering parents-to-be a free cot if your baby is born on November 14, 2013. Limit of one cot per baby. Proof of birth must be provided. Voucher must be presented to redeem offer. Delivery not included."
Well played on that last line, Ikea. Well played.
Of course, anyone who’s ever given birth knows that babies don’t magically pop out nine months after conception. There may be a few newborns who enter this mortal coil on November 14, but future people that are conceived today will be born at any point in November and even as early as late October.
It also begs the question as to whether you want to admit to your children that they were born with hopes to redeem a free piece of furniture.
And in case you're wondering about other awkward company Valentine's Day advertisements, Happy Place website has spotted a few.
A Hooters ad boldly boasts "No Ring? Give her wings!" and a funeral home ad states "Give her the perfect gift, make pre-arrangements as a couple with the affordable funeral home."
Watch this video about a ninja baby escaping a crib.